Showing posts with label How To Improve The Hobby. Show all posts
Showing posts with label How To Improve The Hobby. Show all posts

Saturday, April 5, 2014

HOBBY TOPIC

Another post in our new series Hobby Topics. This is not so much a post for us to comment about or give our opinions on, this is your chance to let your voice be heard on a variety of topics in the hobby. We are leaving the floor open to you! So comment away! But please no language and keep your answer clean as we do have a younger following as well.

Today's Topic: There are many things in this hobby that need improving, what do you think is the NUMBER ONE thing that needs to be improved the most?

Let's hear your thoughts!

Wednesday, August 14, 2013

How To Improve The Hobby Part 4: Customer Service

A new 4 Part Series here on Sport Card Collectors is giving our opinion on how to improve the hobby and its weak points.

Today's topic you knew had to come. Customer Service is crucial to the hobby. There are some companies that are better than others. And one that is really bad. But a lot of my buying anyways is based on this. I am sure you are the same. I am not going to buy from a company that doesn't respond to its customers and respect them.

Here is my breakdown of each of the three main companies and my thoughts on their customer service upon my experience. And what they need to do to improve their customer service so it helps improve the hobby.

Panini- I have seen complaints on their Facebook about their Customer Service but I have never had a problem with them. Their redemption process is the best of the three companies in terms of entering in your redemption and turn around time. I do see some people have been waiting for cards, but others wait much longer with the other two companies especially Topps. At least with Panini, you can get a card replaced. I have also had missing hits and damaged cards before and they led me to what I needed to do to get the problem fixed and within a couple of weeks I had my card(s) back.

When I call their CS phone, they answer within a reasonable 10-15 minute time span usually. I email, they answer within a couple hours.  And on Twitter, the CS is outstanding. I can ask for a replacement on a redemption and BOOM its done. Plain and simple. Their customer service at one point was not great, but in the last two years, by far they have the best.

What They Need To Work On: The one place Panini doesn't do well is on Facebook. I have seen a lot of customers with questions and complaints but not getting answers. I think they should do what they do on Twitter on Facebook as well. Maybe set up a Panini CS Facebook page.

Upper Deck-Upper Deck has always had a decent Customer Service. I have had luck with them, however my luck has been better through emails than by phone. Phone calls can put you on hold for up to an hour. And yes, the elevator music can get to you.They are pretty good about getting replacements out for your redemptions or damaged cards upon asking when you do get through. And sometimes will ask if there is a specific team or player you collect for a redemption replacement (and as I once learned they don't always give you what you tell them).

What They Need To Work On: Cut down on call times. I have to put my phone on speaker and leave the room cause I got things to do in a day and don't want to sit and wait. When I hear someone pick it up, I run back to the phone.

Topps- Words cannot explain how horrible their Customer Service is. They never respond to you on Twitter or Facebook when you have questions and actually they got rid of their CS Twitter. That alone has got to have you scratching your head. Phone calls to them can take up to more than an hour. And sometimes they can't even answer the question you ask. I have tried mailing in stuff before with them to get a card replaced, never got my card back and never heard a peep from them upon trying to get in touch about it. And I know they got the letter. And I know I am not the only one who knows how bad Topps CS is. I have seen it all over forums, Facebook and Twitter.

What They Need To Work On: EVERYTHING. Respond to your customers on Twitter and Facebook and point them in the right direction at least. Get more people to answer the phones. My biggest nod against Topps. It's so frustrating to have a question about a redemption, a card or a product and get no response anywhere.

I think sometimes Card Companies don't realize how much customer service means to people. I don't buy much in terms of hobby for Topps products fearing I would have to deal with CS. It's sad too cause some of their products I do like. So I just stick to retail when it comes to them and hope I won't pull a redemption. Since I have had the best experience with Panini, I give them my money when I have it. I am sure you guys do the same thing with companies you have had problems with.

Another thing I am certain of is that everyone's opinion will differ from mine as everyone has had their own experiences with each company. I am just laying it out the way I feel. But as always, we like to hear what you guys think. Who has the best, the worst or just the plain ugly.

This closes up our 4 part series. We hope you enjoyed it. We will have more future opinion stories as well.

Saturday, August 10, 2013

How To Improve The Hobby Part 3: Target Hobby's Future

A new 4 Part Series here on Sport Card Collectors is giving our opinion on how to improve the hobby and its weak points.

In a day and age of video games, television, music and movies, the hobby of card collecting seems like a distant idea to most kids not unless they are brought up in the hobby by a parent. Card companies are trying their best efforts to engage the youth into the urge of collecting. But it's not as easy as it once was. 

Some companies like Topps and Panini are attempting to draw kids attentions by doing sticker books hoping that will lead to their interest in cards later on as they grow. This is a great idea and start. I also like what Panini did by adding basketball cards to Taco Bell kid's meals. If only Taco Bell hadn't gotten rid of their kids meals recently. Panini also brought back a very kid friendly, cost friendly product in Triple Play which is both fun and cost efficent.

Upper Deck has also done some attempts at getting kids involved with help from the members of their UDVA members and some fun at The National. And Upper Deck also works with Cards2Kids an organization dedicated on donating cards to kids in which they donate base cards  to.

These are all great starts by companies but here are some other ideas that I have:
  1. Try kids meals more. Why not make more of an attempt at this. Panini started it again, lets keep it going more. Parents like to take their kids out to fast food restaurants, so you know you will be reaching a good crowd. Kids movies and shows are always in these meals for toys. Why not put cards in once in awhile. The best time I think to do this is near the start of each sports season. And get the specific fast food company to do a commercial saying "only at so and so we have your favorite players for the start of the (sport) season! Collect all 12 (company) cards today!"
  2. Cereal Boxes. For me, when I was a child (and a little bit still now), I loved digging through the box of cereal for the treasure. Why not have that "treasure" be a card collectible? Kids love cereal and you know no breakfast is complete without Lucky Charms or Cheerios. And to find a bonus treasure inside, exciting. Or you can also put them on the back of the box again. Make it a bigger set that way. So the cereal company sells more cereal with kids trying to get the set and the card company getting the word out on sports cards.
  3. Video Games. If video games are all the hype, add a couple cards inside the game cover. So when the kids open up the video game, boom, trading cards! And don't make them bland either. Add some pizzazz to the cards. In sports games, add the specific sports cards related to it. If it's non-sport, do the same. Kids love video games and will buy them over pretty much anything. If you can find the balance between game and cards, this would be a great start.
  4. TV Commercials. Remember when Upper Deck did this one: http://www.youtube.com/watch?v=vO7IaPJeWsA why don't more companies try this again. Target top channels like Nick, Disney and Cartoon Network. Kids watch TV and this could be a great way to spread the word
  5. Do a rewards program. In every pack of cards put in a code where kids can go online (another fun thing kids like to do) and have them play a fun online sports game (again combining cards and games) to earn points to win big prizes. Autograph memorabilia, meeting a player, video games, game machines such as PS3, Xbox,etc, dvd players, Itunes cards, iPod Docs could be some of the prizes. Obviously make the points reasonable for both the companies and for the kids. Cause companies don't want to pay too much on the side, but parents don't want to either.
scc
Loved Finding these in my Post Cereal's back in the early 90's
These are just some ideas at trying to target the future of our hobby. I am sure there are others. And I am sure some of you will agree or disagree with the ones I mentioned. But as always, Sport Card Collector is open to your opinions and comments!

Thursday, August 8, 2013

How To Improve The Hobby Part 2: Target "Ole Fashion Collectors"

A new 4 Part Series here on Sport Card Collectors is giving our opinion on how to improve the hobby and its weak points.

The word products came to mind when thinking of ways to improve the hobby. Every collector is different. But there is a group of collectors that companies don't think about as much anymore. It's a good size group that I somewhat put myself in. A group I like to call "Ole Fashion Collectors."

This particular group of collectors aren't ones into today's type of collecting that much. Meaning, they don't care about the glimmer, the shine, the hits. They like collecting when it was simpler times. You know. Products that ranged from $1-$3.99. The big base sets up to 800 cards. Action photography! Innovation like adding holograms or "raised" like Action Packed, The inserts that fell 1:72 packs and not every pack. The fun to chase 1:4 unnumbered base card Sp's that would be in the set making it just challenging enough for you to want to keep busting. And yes, the occasional autograph or memorabilia card that had astronomical odds of 1:500 or more that made it a fun, valuable inclusion.

SCC
Products like 1997 Upper Deck Baseball is what they speak of
This group of collectors who are some of the most die hard ones are either selling off their stuff from the hobby, can't afford the hobby, or have moved onto another hobby. They just aren't into whats being put out. These are the collectors that companies should focus on as well. And of course kids, but that's Part 3.

I actually would like to see one of these type of products back out on the market again. Because, let's be honest, it's not always about the hits. A lot of the time you pull a jersey or autograph card valued at $12 or under. Why not aim for an insert that comes at 1:72 odds worth $30 or more depending on the player like cards used to be. Why not have that desire to put a base card set together instead of tossing them in the recycling bin or trash searching for that "hit". And most importantly, make a few more cost efficient products. Most products out there are $4.99 or more per pack. I know there are products like Topps Flagship and Score. Not that I don't like these brands, but they still don't compare to the ones I speak of above and they don't have those type of inclusions.

As always, we are open for comments. Tomorrow we will post part three of our 4 part series on How To Improve The Hobby by speaking about kids. They are the future of the hobby and companies need to improve in that are.